Thursday, 31 May 2007

New Blog Created!

I decided to create the blog tonight instead of waiting till the weekend. Let's just get it installed!

This way, as well as my product creation (in a different niche by the way), I can create and post 2 articles a day - one on the blog and one with an outbound link on ezinearticles.

I used Wordpress as I know this is very SEO friendly. So far I haven't put on any Adsense - I've installed a theme but I may change it as it looks good but there could be something a lot better available.

Also installed alinks, which automatically creates links out of post keywords that you specify. So I configured it so that four common keywords will link to Clickbank products. I have another blog which has brought in a little cash using this technique so I am hopeful it will help for this blog as well.

The aweber opt-in form is yet to come.

Also installed Spam Karma 2. In my experience, without this you either have to sift through all the spam, or let it through. This kind of plugin is essential.

Also installed a statcounter plugin and Ultimate Tag Warrior. UTW is pretty cool but the Yahoo tag search feature is temperamental. Its supposed to suggest tags for you based on your post which is great, but yo have to trick Yahoo by changing your id on each post to get it to give you suggested tags. Dunno if I can be bothered to do this on every single post but we'll see.

Got delayed today due to more flat viewings so only got an hour left in the day until bedtime......should I burn the midnight oil tonight? I guess there's only one day left until the weekend so we'll see if I get any product creation done tonight.

Wednesday, 30 May 2007

Good Product Creation Progress + Usual Bum Stuff

Another typical day in some respects but a good one nevertheless. Even though I must go to work early due to work commitments.

I'm currently watching "The Apprentice" on TV whilst writing this.

I need absolute silence or music to write articles or do other "work" anyway so this is a great time to update the blog.

Again no sales - no surprise. Most bizarre but no surprise nevertheless. Something like 300 sales page views and not a single sale - and my author boxes do not lie about what is coming up either (the sales pages and products) so I figure should have a few sales out of 300+ views. Anyway......

2 articles written for my passion/niche/blog. Still haven't created the blog but wrote two more articles nevertheless. Although it is not good for the challenge deadline to delay building the site, I don't want to rush it so I'll wait until the weekend to do this while I still write articles each day.

Product creation - was going to do 2 more half hour sessions of brainstorming but did half hour because I actually didn't need to do the 2nd session. I have exhausted all my ideas and am really stoked (as you Americans might say) about this project because I have such a passion and a knowledge for this product I'm creating.

It also got me thinking about the product creation process - I might, for my 3rd book, create a book on product creation. Based on several product creation courses and my own input, I think I can create something pretty good. Heck, I'm even thinking of taking a week's holiday just so that I can work like nuts and maybe get 2 products done!

Tuesday, 29 May 2007

Quick Bum Marketing Idea - Your Help Needed!

OK, I have an idea for a new direction in my bum marketing. I have already mentioned here my increasing emphasis on product creation and my lack of success with my articles so far (direct to clickbank and also direct to own site including opt-in).

With the latter, I have only used my special methods which were intended to be a regular system and use more "automation" - I won't go into more detail than that at this stage.

But I have not yet created my "passion blog" but created at least 5 articles for this niche.

So maybe I should just concentrate all my bum marketing/article marketing on this single niche. I don't like not diversifying but I think it would be a good idea to concentrate on a single passionate subject rather than many subjects to which I may feel indifferent.

Yes, this is the direction I will go in.

I just need your help guys - can you recommend any good Wordpress templates that are good for affiliate marketing? I mean the type that include digg symbols and stuff but do not look too "money generating". Oh, by the way, unfortunately there won't be any Adsense on this new blog because it is on one of many topics which are not allowed under the Adsense T&Cs (no its not illegal!).

Readers, I await your wisdom ;-)

What Is The Secret Of Bum Marketing Success (Day 11)

Hi all, hope you are well.

Done half an hour product creation work and half an hour bum marketing (1 article).

It is tempting to ditch this Bum Marketing and concentrate simply on product creation.

"Ah, but you haven't even given it 30 days" some of you might say.

That's true, but I would counter with the fact that I have done circa 40 keyword optimised articles with no sales. Is there any point in continuing without changing strategy? And until I have worked that strategy out, I might as well hit my head against a brick wall.

Well, I have not given up as you may have noticed, but I've certainly downscaled my efforts.

Concerning the product creation, I'm quite happy with the way that things are going - this 24 Hour E-Book Writing System is pretty damn good. Though I am tempted to skip some stages, I am giving each one the full half hour work that it deserves.

Anyway, I'm really looking for some solid bum marketing tips that I hope some of you may have. I'm talking about:

  • how to write articles
  • how to pre-sell in articles
  • what kind of style of writing to use in article to get highest click throughs
These are the things that not many people share and, to me, this is how to succeed at bum marketing - knowing the answers to these questions. I welcome any comments you have and advice you can offer, not just me, but the readers of this blog :-)

Monday, 28 May 2007

Change of Emphasis

OK, I'm gonna be making a change of emphasis to my bum marketing.

First of all, I'm not going to concentrate solely on pumping out articles. As I have already mentioned before, I am creating my own product. I intend to spend at least one hour on this each night. That means I have 21 hours more work still do to.

I guess that, even including weekends, this should take around a month to do. That's because I'll also have to write copy and I am in the process of moving. Not to mention the internet downtime I am sure to experience. What a nightmare that was last time - took around a month to get reconnected!!! That's the UK broadband market for you!

Probably sounds like an ideal time to write but if you can't do any research on the net then it is useless. So I am pretty sure that it is gonna be more than a month till this product launches.

When it does, I can still use bum marketing, except that this time, I will keep all the profits (save for fees). Also, I can get other affiliates working for me as well.

I truly believe that product creation is the way forward. If you are just a beginner starting out and thinking - wow, bum marketing is so great, its so simple and perfect for a beginner, but product creation is really out there and maybe I'll never be able to put something together so good as a product....think again!

If I could go back to the beginning of my IM career two years ago, I wish someone would just tell me - forget the crappy buck a day content sites, forget the black hat generators - just make your own product. If you're still interested then check out the system that I am using:


So instead of 5 articles a day, expect a few less due to concentration on other matters. In fact, perhaps I should start a product challenge with some other people - that might be quite interesting.....Assuming that a book takes 24 hours to write, throw in the sales page copy and some other basic marketing - we could have a 30 day product creation challenge. I'm going to wait until my 2nd product to do that but it would certainly be interesting to do. Is anyone up for the challenge? If so, please leave your comments. Thanks!

Day 10 Bum Marketing Challenge Update

Actually today I had planned to do only product creation and also some well overdue chores around the house.

Well its midday here and I have written two direct to merchant linking articles and submitted to ezinearticles. I don't do goarticles because I found that I wasn't getting indexed and with ezinearticles I get indexed in a few days. Also, I'm now on Platinum status which is great.

One thing I have noticed with Wordtracker is the amount of crap keywords. I mean, sometimes there is an obscure six phrase keyword that apparently gets searched 20 times a day! Yeah right! You really have to sift to find the gold because either the popular keywords are too competitive or the apparent gold is fools gold as I have just outlined. Also, some niches are full of searches with the word FREE.

In fact, despite choosing what to write my first product on, I am thinking of changing it already because I think there may be a load of freeloaders or kids in this market who will not buy my product. This would also put potential affiliates off with poor click through rates on keywords. Mind you, this same non-IM niche is one of the top selling on CB and not too competitive. I think I will stick with it and choose a totally different niche for my 2nd product so as to diversify well.

So, how about you? How are your own bum marketing efforts going? I would love to hear about them and if you want to write a post for this blog full of your backlinks, I am more than happy to show it. Remember that there are not too many bum marketing blogs out there (I know because I am always looking for them!) so this is a captive and targetted audience in that sense.

Sunday, 27 May 2007

Product Creation Update

So, I've started my product creation. Actually, I started product creation a few weeks ago but barely covered the surface.

As a newbie internet marketer, I have gone the whole gamut of education and it is more about applying it. As most marketers do, I started off with Adsense sites. I just could not reach the $5 mark per site, I think I lacked passion and only one or two sites are what I would call quality. Problem with these niches are that there are no obvious info products or affiliate products to promote. One of them is a travel site so I can push hotel bookings but it is quite rare that someone makes a booking.

Not to mention with bum marketing turning into general IM, to be most effective you need to have

  1. articles providing backlinks
  2. decent seo for your site articles
  3. nice looking design
  4. autoresponder series with good content
  5. good follow up content
  6. other traffic building strategies
Whilst I do like to multi-task, I have no passion for the above, I just find myself creating bland sites.

Then I learned of product creation. I saw how people created some products to entice people to opt in to lists, in fact I created a small guide myself. I even created a WSO that unfortunately was not very successful. Whilst I believe the advice was solid and even got an offer to use my ebook from a guru (I was stupid and asked for too much money!), it didn't make me much more money than a hundred bucks or so. Also, how many gurus make most of their money from Adsense sites? Most of them are involved in product creation in some way. And the thought of having other people going out there promoting my products sounds like a great idea. Of course, it may take a while to get many affiliates on board but the concept is still alluring.

So, I did a little research on Warrior forum where there are surprisingly few threads on product creation. However, I did glean some good info and found myself an attractive product on Clickbank. First of all, I don't often buy these products. I have seen that many WSOs and CB IM products are a waste of time. Especially WSOs. Probably the reason that many WSOs are $7 is because most of them are sh!t and the value of all WSOs went down due to a flood of cr@p in the market.

However, not all Clickbank products are bad and I have bought a few decent ones. It is just that there is a lot of both good and bad.

Anyway, I found a book by Melanie Mendelson who incidentally also appears on Warrior Forum from time to time. I was intrigued by some of the claims on the sales page:

  • write your own e-book in 24 hours
  • screenshots of regular large daily Clickbank income
  • a step-by step system (this is what I really needed, I didn't have a clue where to start and how to write a book)
You can read more about it here:


Anyway, I bought the book and it was exactly what I needed. I skimmed through and it is written very well.

Anyway, the crux of the book is that it splits the writing process into 48 half hour chunks. You need to each half hour interuppted but other than that, you can do them anytime that you want to. Write your book as quickly or slowly as you want.

The beauty is the simplicity of the system in giving structure to your writing. I remember why Blogging To The Bank and Affiliate Project X caused so much fuss when they were released. Why? Because on these rare occasions, the writers actually showed the readers what to do, in a step by step fashion. There are too many IM books that are full of crap and fluff and many people think they have bought a good book and then learn that it is full of only a couple bits of new information and mostly cr@p. Hence why one guy I know is leading a crusade to make all these IM books free, illegally of course! He gets a lot of sympathy from his readers.

So, I've done the first few stages of the book which are to, via an evaluative process, decide on the topic you are to write about. The great thing is that I have a shortlist of products to write about. All of which I know are marketable, have a captive audience and that I know I can write about with some passion. Meaning that once I have completed an ebook, I can move onto another ebook.

I should add that the book does not cover making sales pages or marketing your book to affiliates. That is something that I will need to learn later. However, this can be an ongoing thing that can be refined over time once the book is completed. Will keep you up to date as things progress.

Day 9 Bum Marketing Challenge Update

Jesus, what a boring GP.

I managed to write two articles during the race which is 3 laps from finishing as I write!

Another 2 articles written so new total for today = 6 articles.

Time to start some product creation.

Day 9 Bum Marketing Challenge

Update, no more articles done yesterday but today I have done four already, all on different niches. These niches I like a lot actually. These are direct to clickbank links.

Gonna watch the Monaco GP now (come on Massa and Ferrari!) and then write more articles for direct hoplinks and also my 2 niche content sites.

I think I can even do some of these during the GP!

btw still no sales, at least I'll be ecstatic when I get some!

I might also start my product creation tonight.

Saturday, 26 May 2007

Day 8 Bum Marketing Challenge

No articles for yesterday for reasons I will not go into.

So far today 2 articles via Method 1

3 day weekend here in the UK (Monday is a bank holiday), so hope to pump out a lot of articles.

btw these crap sales are making me think about product creation rather than Bum Marketing.

Even my so-called passion niche is difficult because I do not feel a close affinity with any of the products on Clickbank, which seems to me a great reason to make my own product.

Anyway, will post later today with more progress.

Total articles written today so far = 2.

Thursday, 24 May 2007

I Am A Zombie - Busy Day with Zero Articles

Not much to say today.

First of all: f**kin estate agents!! Actually, they're not all bad. Long story, I won't bother, but I had some obligations out of my control for 2 hours after work.

Secondly, I was knackered again. I was delayed starting due to the above. Then I ate my dinner and watched the Lost Season 3 finale - 80 minutes worth. Some of you may say - "if you're serious about Bum Marketing you shouldn't be watching TV". My response is that this is one of few TV treats I have and if I didn't watch it (I was looking forward to it btw) some fool would have told me what happened.

Then suddenly with 2 hours to go before bedtime, I felt really tired. Even more tired than yesterday. Its the damn early shifts screwing with my body clock. They say that shift work knocks 10-15 years off your life - I can believe it!

So no articles done today, no keyword research, no site building. Not even on the train. I was a zombie on the train too. I'm not sure that article writing on a train is sustainable....I am a zombie and its time for bed.

Wednesday, 23 May 2007

Day 5 Bum Marketing Challenge Addendum

Ah well, I got zero articles done. Well I wrote one article on the train but nothing more today and nothing submitted. I had to clean the apartment because there will be some viewings soon and I watched the Champions League final. Good news - Liverpool lost! Result I wanted because I support Man United. AIG=Another Inzaghi Goal ;-)

Anyway, I needed the rest. Tomorrow I will carry on as normal. No, not trying to make up for it because that never works with me. Just back to normal.

G'night

Day 5 Bum Marketing Challenge Update

Well first of all I checked my CB stats when I got home and disappointed to see yet another day of nothing. But now I've just thought about it...5 days is nothing yet in my challenge, and although I started my bum marketing efforts before the challenge, they were sporadic and nothing like what I am doing now. So I shouldn't be too disheartened.

I regularly look at other blogs, I have named Stuart's and Trevor's below, especially Trevor's I check every day as we are doing the challenge at the same time and hopefully spur each other on to do well.

I also found another one - check it out:

Bum Marketing Adventure - The 120 Day Story

Its a 21 yr old college student (no name??) who has 120 days to kill in the summer and is trying to reach a $10 a day goal. Wow, that would be great money for a student, I remember those days! I hope he reaches his goal - I noticed he is using Squidoo quite a lot as well, something that I am not currently doing.

Anyway, today I felt so tired and drained. My day job involves working various shifts and this week I have been rising very early. It really kills you in the evening. Of course, as you know, I have been caning the articles and doing pretty well for myself. On my way home today I was in some kind of a dizzy daze, totally out of it. Yawning continuously and yet holding a notebook trying to write an article on a niche, whilst balancing on one leg on a train! People must have thought I looked like cr@p!

I aborted that article so I've written one today and don't feel like anymore. I think I need to give myself a rest. I'm going to get to sleep on time tonight and maybe right one or two articles. Sometimes, you just need to chill out and relax after continuous working and I think that tonight could be the night.

So I think I might just do some leisurely keyword research tonight as my Wordtrack week's subscription runs out soon, and maybe start my niche "passion" blog as well.

Later

Tuesday, 22 May 2007

Day 4 Bum Marketing Challenge Update

Well, on target for today.

Covered the same 5 daily target articles that I did also yesterday. Looks like its taken me just under 2 hours. Not bad. But I still don't have my niche blog up yet.

Maybe I'll do it tonight or maybe tomorrow, I'm not sure. Does anyone have any good affiliate Wordpress templates (I'm not interested in Adsense)?

Oh yeah I looked at my stats again and they are still zilch! I want to swear argh!!!!! I will try not to look at my stats and maybe in a week I will be pleasantly surprised. Or even more pissed off!!!! lol!

I'm also thinking about trying to get my picture on ezinearticles front page! Well not my real pic but maybe I'll nick something from flickr! Haha. Many of those chumps don't realise that they have allowed their pics to be modified and used for commercial means! You can use this tool to find them:

FlickrLilli


Anyway, not much else to report at this stage. Oh, I noticed what people mean by critical mass in Bum Marketing.

I figured that there would be a steady increase in page hits and author link views at Ezinearticles. Actually, I've noticed that my early articles are now increasing very quickly, and the same will happen with the articles I am writing at the moment. So it seems that there will be some kind of exponential wave of traffic!

btw I noticed on ezinearticles that the top authors have varying visits to articles ratios. From maybe 400 hits per article to up to 2000. Now my average is 268 but bear in mind that most of my articles are new and written in the last month so I think this is pretty good. I just hope that enough of these visitors will not only click through but also buy!

Monday, 21 May 2007

Day 3 Bum Marketing Challenge Continued - Quick Update

ok just a quick update, I've got some cleaning to do! Chores don't stop unfortunately!

I reached my target for today. So:

* 2 x articles on two different topics with links to affiliate pages
* 2 x articles to content site containing CB ads and opt-in boxes (this is a secret how I do this, currently an experiment that will be revealed later, I'll call this SECRET METHOD in future)
* 1 x article on new niche page

The only thing about the last article, is that I haven't yet created a blog. Any advice for a blog? I have a lot of experience with Wordpress blogs but I find that they look kind of crappy. To be honest, I don't like reading Wordpress blogs personally, they are flippin everywhere!

PS my Wordtracker subscription runs out in a few days. Tomorrow need to do some KW research!

WTF Is Going On With My Bum Marketing!!



I just don't get it. I know that the blood, sweat and tears I am currently shedding may only bear fruit in around two weeks but I still don't get why I am not doing any better.

Here' s some stats. Check out my Clickbanks stats on the right.

You have seen this before when I reported my $100 plus stats-great! I knew they might be just a blip but I don't understand why I have had 10 straight days of no sales??!?!?!! Is this normal?

Also, here's my EzineArticle stats, on the left. Ignore the blurred out bits - they are for a different pen name. I have a click through rate to my publisher link of about 2.4%. Is this normal? Seems quite low to me.


Anyway, today I wrote one article going to work and none on the way home because I had to see a new flat (apartment) that I am renting. I'm moving in just under 4 weeks and I'm glad I got the flat hunt out of the way. Will give me more time for bum marketing!

Anyway, I'm gonna get back to it now. Damn, so much stuff to do, so little time!!!!!!

Sunday, 20 May 2007

Day 2 - Bum Marketing Challenge - My Strategy Defined

Well Day 2 is going pretty well. Day 1 was rather strange.

As you know, I write articles going to and from work. This is an amazing tip and I'll tell you why.

On public transport, I normally fall asleep, I can't help it. But by writing on my small notebook, it is surprisingly enjoyable. I do this with my tunes in my ear. I get some funny stares but I don't care! The only thing I need before I head out are a couple of keyword phrases for the 2 articles I will write.

I normally type up my written articles that night but on Friday, well a tough week at work - my job is very stressful - so I typed up on Saturday.

Then I screwed about for a bit and was quite angry at myself for doing this :-( Luckily I saved the day and did some good work in the evening which actually gave me ideas for my strategy.

- I am going to abandon my own product creation until after 30 days. I need to concentrate on this challenge
- I will continue to write 2 articles a day going to/from work. These will link to clickbank products and not include email capturing from an opt-in form
- I will write 2 articles per day that will link to a content site with clickbank ad and opt-in form. This is an experiment to me. I will be using some interesting techniques that I have never heard of before but hope to be successful
- Lastly, I will soon start a passion niche site. No, this has nothing to do with porn or s3x ;-) I have noticed that Steve, Stuart and Trevor have started by having only one site from fresh, but something that they are very passionate about. I am quite knowledgable so enjoy writing about many things but I really need a no.1 passion that also has a product on Clickbank, then start to write about it. Stuart showed that from a single niche alone, one can fulfil this challenge. That is my objective.

Maybe sounds like too much but remember:

- no more product creation
- 5 articles. 2 of which written on the train, 2 of which I will use an interesting technique to write very quickly. 1 of which will be about something I love. I think this is achievable.

All this and I will be moving out of my apartment in one month. Yikes, these things always come in twos!!

Saturday, 19 May 2007

End of Day 1 - Challenge Report

Maybe I should save this for day 2!

Anyway, today I created a mini-site. Basically, I will link to this site in my ezinearticles.com articles.

This site I built in XSite Pro. It features a picture and text link to the clickbank product in the right margin, a text link in the footer and an opt-in page on every page in the center.

It took me about 1.5 hours to build though!

Is this normal? I noticed some opt-in pages for bum marketing are a blogger blog with just 3 articles posted maybe. Is this enough? It would seem to me that people will not bother opting in if they see that the page looks lightweight. By the way, I'm not talking about 1-page sales pages or pre-sales pages here for opt-in purposes. Unless, maybe this is what I should be creating? Would certainly take less time. I'd appreciate your feedback.

Cheers

From Zero to $4500 in 30 Days Challenge!

I've been inspired by a few blogs recently.

I saw Steve Rowland's blog, Online Cash Cow, and I was amazed to see just how close to completing this challenge he was. I mean, when he posts his daily results and I see hundreds of dollars a day being made, all in the first month, my jaw dropped!

I should also mention the blogs of Stuart McIntosh, How To Make Money Online And Build A List, who inspired Steve and the blog of Trevor Somerville, 30 Days To Success - With Bum Marketing 100% Free Methods!, who has similarly been inspired by Steve.

Actually, readers of this blog will know that I have already made a bit of money from Bum Marketing, but not too much. So, although it will skew the results a little and I get a slight headstart, I am hardly anywhere near completing the challenge so they are irrelevant earnings in my opinion when compared to this challenge. Hopefully they won't matter in one month's time!

So the challenge starts today Saturday 19 May 2007. Wish me luck!

Saturday, 12 May 2007

Yes! More Bum Marketing Sales!


Hi all,

I thought I would share with you, my Bum Marketing is going pretty well.

I must be picking up some good search engine traffic because my bum marketing stats are suddenly doing very well.

Actually, since the last time I wrote, I have had a small vacation and this has upset my rythm and objective for posting an article a day. Trust me, you can't leave everything till the weekend!! It won't work out.

So my motto is "must do one article a day".

And check out my stats, I'm pretty happy with them. In a couple of weeks, I have made what takes me two months to make in Adsense! And it took me over a year to get to that level in Adsense but only about two to three months of Bum Marketing!

So get writing!